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| pam williamson web design |
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website costs
When looking at costs for your website there are five main components:
1) The Domain Name - for example www.mywebsite.com.au
This is generally the least expensive part of your website. The cost to register a domain name can range from about $20 per year to $50 per year.
2) The Website Designer's Fee. This is for designing and coding the pages that will display your words and images and that people will see online. The cost will depend on a number of factors, including the complexity of the design and the site, and the number of pages.
3) The Hosting Fee. This pays for a place to store your finished pages so that people can find you on the internet. Web hosting or storage costs can vary from very cheap to very expensive. This will be an ongoing cost and is charged monthly or annually. Sometimes attempting to save money by purchasing budget hosting can prove more costly in the end. A ‘good’ hosting service will be able to provide for additional features and scripts for your site if you need them, must be reliable (to ensure your site is available for viewing as near to 100% of the time as possible), and should have accessible and reliable support.
4) Maintenance Costs. A good website must be current; stale and out of date sites can be one of the greatest annoyances on the internet. This is an ongoing cost, which should not be overlooked, but should not add up to a great deal. Examples include updating your contact details or prices, changing images or altering text.
5) Site Promotion. This can range in price from nothing to whatever you are prepared to pay.
One successful way of promotion online is to have good initial web design which ensures your site is not only attractive to humans but is also is easily read by 'robots' when they crawl the web to build their search directories. Your site should also be optimised so that these robots will give it a high ranking on the search engines. The higher your ranking, the more likely it is that people will find you. Not all promotion of your website involves the internet. It is also important to include your web address and email address on all your brochures, business cards, and other printed advertising material.
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